Jaxxon: Gatsby + Shopify = Faster Growth
When men's jewelry brand Jaxxon relaunched from monolithic Shopify to Shopify + Gatsby, they doubled conversion rates and dropped bounce rates from 40% to 12% -- while increasing team agility.

Real World Performance: lazy loading, optimizing media, faster analytics join us Wednesday
When men's jewelry brand Jaxxon relaunched from monolithic Shopify to Shopify + Gatsby, they doubled conversion rates and dropped bounce rates from 40% to 12% -- while increasing team agility.
Moneygeek's mission is to build financial literacy tools so people don't feel like they are making decisions in the dark. Going with Gatsby and Gatsby Concierge helped Moneygeek maximize page performance and prepare for the June 2021 Google search ranking update.
Third-party JS are often “death by a thousand cuts” for site performance. When building the StriVectin site, Elevar employed a number of creative solutions to mitigate this impact and still get solid performance.
With some creative engineering and carefully considered tradeoffs, Elevar figured out how to implement rich e-commerce functionality like search, wish lists, and account management on Strivectin's Gatsby + Shopify site.
When StriVectin was ready to upgrade their e-commerce experience, they used Gatsby's content mesh to quickly integrate Prismic with Shopify, using Prismic to store both additional product data and structured content.
When the Elevar team set out to migrate StriVectin from Magento to Shopify, they started with Storybook, a tool for developing UI components in isolation for React. Using Storybook with Gatsby enabled the team to delay decisions about hosting and content management, focusing on one decision at a time.
Looking for a sleeker, faster website, the guitar giant lays down a Gatsby front end.
A design system is more than a component library. IBM, Capital One, and Thumbtack have all used Gatsby to document not just their component libraries but the design system in which they're used. Teams valued the great content composability experience, ability to pull in data from third party systems, rich experience for internal users, and ability to solicit feedback from non-developers they got with Gatsby.