Alternate Approaches to Actionable Analytics: Beyond A/B Testing
While A/B testing has its place, other workflows often provide similar functionality with less performance impact.

While A/B testing has its place, other workflows often provide similar functionality with less performance impact.
Many teams are creating "flexible layout" components, empowering content editors to build pages by mixing and reorder components in the CMS. However, there's a trick you'll need to know to ensure these pages load quickly.
Moneygeek's mission is to build financial literacy tools so people don't feel like they are making decisions in the dark. Going with Gatsby and Gatsby Concierge helped Moneygeek maximize page performance and prepare for the June 2021 Google search ranking update.
Third-party JS are often “death by a thousand cuts” for site performance. When building the StriVectin site, Elevar employed a number of creative solutions to mitigate this impact and still get solid performance.
Cabrillo College, with 12,000 students, is the main community college serving Santa Cruz County in northern California. When Cabrillo was looking to rebuild their website, they wanted to use modern technology, deliver a scalable solution, and most importantly, capture the Cabrillo experience by empowering faculty and administrators responsible for its groups, departments, and institutions.
The ability to tell a compelling story while building a strong business narrative is possible if your company’s website is easy to operate. And that can only happen when your content marketers are empowered to create and modify the site's landing pages quickly and comfortably. Let’s look at two companies that have achieved this using a high-quality combination of Gatsby and Contentful - and the impressive user growth and other results they enjoyed.
Strapi, the open source headless CMS that developers love, now has a new Gatsby source plugin to help developers and content creators gain velocity in two different ways. Gatsby Preview now seamlessly integrates with Strapi for full hot-loading visibility so you can edit your site fast. Then Gatsby Incremental Builds means getting your changes live faster than ever before -- ten seconds or less!
Is it possible to satisfy web users, developers, and content creators all at once? Gatsby’s own Josh Comeau explained how Gatsby can achieve exactly that at Gatsby Days LA 2020.